Elite Cleaning Founder Story: From Campus Chaos to Clean Spaces

If you had told me back when I was balancing university classes, work, and life that I’d be running a growing cleaning and property management business today, I probably would’ve laughed mid-coffee and kept it moving. But here we are.

Elite Cleaning started with nothing more than a few supplies, a borrowed vacuum, and a drive to help people reset their spaces. I launched this company during my time at university as a way to earn extra income while doing something meaningful: turning cluttered chaos into calm. I’ve always believed the way your space looks and feels affects how you show up in the world.

From day one, this has been a family-run business. My loved ones were my first clients, my earliest referrals, and my biggest supporters. Whether they were helping me scrub, manage the schedule, or simply believe this could be something real, they were right there with me.

When the pandemic hit, the world changed and so did we. People needed more than a quick clean. They needed safety, consistency, and a team they could trust. That’s when I decided to rebrand Elite Cleaning, expand our services, and lean into what we do best: providing care-driven, professional cleaning and property management for homes, rentals, and commercial spaces across Windsor, the GTA, and Detroit.

We’re not just a cleaning company. We’re the people you call when your space needs a reset when your Airbnb needs to shine, or when your tenants need fast, efficient turnover support. Our motto says it all: “Our reputation is clean.”

Thank you for being here and for supporting a Black-owned, woman-led, family-built business. This Elite Cleaning founder story is one of resilience, care, and growth. This is just the beginning.

Sophie Nelson-Crouse

Founder and General Manager, Elite Cleaning